UbiEst supports numerous companies in the Retail and Mass Market Retailing sectors with instruments for cleaning, georeferencing and customer/territory data filing to monitor and assess global and network performances.
UbiEst’s Data Quality services enable to integrate data collected from loyalty cards with a geographic component and to assess consumption, brand preferences, customer loyalty and penetration on different targets and markets either locally or according to the location of the sales point.
- Cleans personal and loyalty card data using standardisation services
- Georeferencing of personal data
- Geomarketing app: display of consumption data and indexes from various sources (cash flow, loyalty cards, external databases)
- Extract personal data for direct marketing, mailing, flyering and telemarketing
UbiEst’s Store Locator solutions enable customers to search stores and collect points, discounts and benefits with a fidelity card that can also be used at partner stores.
Thanks to UbiEst, end users can use a Mobile and Web store locator, collect points and discounts simply by using the display map, nearest store or company function.